December 18: Love of Fashion

Our product lineup expanded to include women’s clothing several years ago partly to diversify, but mainly to extend our community. Many people come through our doors each day loving our shop, but not loving to crochet or knit – 😮 shocking, I know! It is hard to see their sad faces when they realize there is NO WAY anyone is going to make stuff for them, coupled with their shock at the cost of yarn.

Adding fashion seemed the logical thing to do, and it incorporates nicely with the yarn. My love of fashion, paired with mom’s love of knitting is what led to starting Sealed with a Kiss in the first place.

Does anyone remember these?

I had the original 1978 version and LOVED it. When I hit Jr. High a few years later, I was always on the hunt for fashions long before they hit the mall. Instead of on-trend, I was always a several steps AHEAD of trend.

In college I worked at Balliet’s, usually spending my entire paycheck on clothes. Balliet’s introduced me to Berek sweaters, which was the catalyst for starting our company. Without Balliet’s and Berek sweaters, I’d probably be a partner in an accounting firm or a CFO of corporation – and miserable.

Balliet’s also introduced me to my all-time favorite designer – Andrea Jovine. Back in my socialite days she was my go-to designer with unique and comfortable sets for the office, and stunning dresses for after five.

Me in the 90s in one of my Andrea Jovine dresses, probably getting ready to go to a French Heels/Bachelor’s Club party.
I saw this Vitadinni dress at Balliet’s and begged mom to buy it for me. She sketched it out, found the exact fabric and made the dress instead. I would wear it to work, and no one could tell the difference! I received so many compliments whenever I would wear this dress, but it was the 1990’s so take that into account.

The black dress is the only photo of my Andrea Jovine wardrobe, or at least I’m 90% sure this was one of her designs. That was a long time ago.. One of my favorite Jovine dresses was black knit, full length, and slit up to the hip with tiers of cascading gold chains. People would stop just to compliment the dress. I totally rocked Andrea Jovine! And yes, I was THAT skinny.

The epic dress met its demise courtesy of a pushy lady insisting that mom mend her moth-eaten sweater. She actually let herself into mom’s house and came up the stairs startling mom. Mom was too nice to toss her out the door and tell her where she could stick her sweater. I think mom was so flustered she didn’t know what to do, so she placed it into a closet and hurried the woman out the door. She didn’t fix the holes, eventually returning it, but the sweater sat in the closet long enough to ruin my favorite Jovine dress. I cried, not just because of the moth holes, but upon realizing that I wasn’t a size 0 anymore.

When I quit my accounting job and started this business, my designer clothing budget went by the wayside. Andrea Jovine shut her design house by the close of the 90’s, and all that was left was distant fond memories and an amazing moth-eaten dress in the landfill.

You can only imagine my delight when I learned that Andrea Jovine is back. There were tears of joy and a few SQUEEEEES when we saw her spring line at apparel market a few months ago. It is fabulous! In the 80’s and 90’s it seemed as if she was designing just for me, and for that time of my life. That aspect remains true today. The cocktail dresses and office sets are no more. Her current collection is filled with comfortable and stylish everyday wear including great basics that will layer beautifully with hand knit and crochet pieces.

Andrea Jovine’s spring collection begins arriving late-January. I can not wait to introduce this line to you!

Our current fashion collections include:

Comfy USA – Comfortable, generously sized, unique women’s fashions made in California

iNoah – Wearable art, comfortable and chic, made in Los Angeles

Kikisol – Lighweight tops featuring hand-printed fabrics from India

BeijaFlor – We love these jeans – from a tiny company in South Carolina, but created in Brazil

Fashique Studio – Super comfortable, easy care pieces made in Miami, Florida

Hello Mello – You’ll love the price! Super affordable, and great for layering

Shop our full fashion collection online!


giving back


We have several living centers for disabled adults in our community. Once we had the pleasure of hosting some of the residents for a knitting class. You’ll see them on outings at WalMart, or Mary’s Nails, and throughout the town. Our community is great about supporting them. I find interacting with those with special needs quite rewarding and helps you grow as a person.

It was recently brought to my attention that some of these residents have been abandoned by their families, receiving virtually no financial assistance. Employees often pitch in to help clothe these residents, even though they are often poorly paid and in need themselves.

We are holding a clothing drive to help these often forgotten members of our community. Clothing for women and men in ALL sizes would be greatly appreciated, along with shoes and accessories.

Drop off a donation of clothing at the shop, and receive 20% off any purchase of clothing, including all of the brands mentioned above. Offer is valid from now until 12.31.19.

10 Comments

  • Linda Weston

    18.12.2019 at 06:33 Reply

    How long will you be accepting donations, Keely? I won’t be able to get there until December 26 at the earliest.

    • Keely

      18.12.2019 at 08:40 Reply

      One of our customers set up a clothing closet in Coyle, and this is how we found out about this need. We’ll happily pass along clothing to her anytime!

  • Judy Smith

    18.12.2019 at 07:43 Reply

    I have some knit scarfs etc from my Mom. She never used them. Will put them in my car to drop off. I have been looking for a worthy cause for them.

  • Ellen McKenzie

    18.12.2019 at 09:04 Reply

    I need to “thin” my closet … I’ll try to get that done … soon!

  • Lesley Rodgers

    18.12.2019 at 09:09 Reply

    I will go through my closet and take out all the things I can no longer wear or use, would rather do this than go to Goodwill.

  • Tammy Adamson

    18.12.2019 at 09:59 Reply

    I’ll definitely remember this as I clean out closets. Thank you for sharing.

  • Marilee Camerer

    18.12.2019 at 14:10 Reply

    ❤️

  • Mary Bourne

    18.12.2019 at 17:33 Reply

    Great idea!

  • Ashley Lorenz

    18.12.2019 at 17:54 Reply

    My fashion plates were my FAVORITE!!! I used to want to be a fashion designer, then I realized I couldn’t draw. I still love clothes-looking forward to touching one of those pretty little boatneck/wrap shirts!

    And we’re planning on doing a purge soon, I’ll see if we can come up with some decent donations.

  • Patricia Riden

    18.12.2019 at 20:48 Reply

    This is great! And I can do it after Christmas!

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